Home Depot uses QR in a great way.

I love to see when someone does really well with a QR code.  When I saw this article over at Mashable today, I wanted to share it with you guys.  Before I get too far though, if you are not familiar with this technology, then read my post about QR codes.

There are a number of things that Home Depot did really well here.

  1. Put instruction next to the code to teach people how to scan.
  2. Link the code to mobile formatted content.
  3. Gave exclusive content to those who scanned (video!)
  4. Allowed people to click to either shop, call or request more info.  It will even dial your phone for you!

Scan this one right here and see what I mean.

QR code in an adWell done Home Depot, my hat is off to you!

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