My twitter class

Posted by in 101, Popular, Twitter |

How can I use twitter for my business? I teach classes to companies and their employees about “How to use twitter”.  The curriculum I created goes from beginner to intermediate and is a 3-4 hour class.   This page contains some links that I use to help teach. I thought it might be nice to share them on the blog. Unless you are in the class these links might seem a little random.  You can request the slides and it might put the...

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Get a vanity name for your Facebook fan page.

Posted by in 101, Facebook, Tutorial |

Your Facebook fan page needs it own name. There are quite a few fan pages out there that still have not taken the time (or did not know they could) get an easy to read URL for their facebook page.  This tutorial will take you through the steps to claim your page name in less than 1 minute.  Not only will this secure your brand, but helps you avoid a conflict later if someone else tries to take it. Keep in mind that you must have at least 25...

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Tutorial on Facebook ads

Posted by in 101, Facebook, Tutorial, YouTube |

How to set up a Facebook ad? In this video I do a walk through of setting up a localized Facebook ad for a business in Utah. The interface for setting up an ad is the easy (and fun) part. Knowing when, how and what to display for your ad takes some expertise.  Call me, I would love to figure out the best ad for your business. Let me know what you would like to see in the next video by leaving a comment...

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7 steps to great Facebook postings.

Posted by in 101, Facebook, Tutorial |

“…but I don’t know what to write!” Quite a few of my clients who are just getting started with Facebook will get nervous and tell me “I just don’t know what to post on Facebook!”.   Here is my reply. Create a Content Calendar.   Grab a pen and paper and I walk you through the steps to create your own custom built post maker. Step 1: Basic info Brainstorm a little about your business. What are the most...

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Are your customers hiding from you?

Posted by in 101, infographic | 0 comments

What a great graph by the folks at Flowtown! If you know who you target market is now you can see where to meet them.  Look at your current customer demographics.  Where would they fit on this chart?  Now ask them if they really do use these sites/tools. Keep in mind this is not a treasure map where you run in and start digging for gold on the X.  This is a guide where you can engage with people you fit the description of your ideal...

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What to post on your Facebook fan page.

Posted by in 101, Example, Facebook | 1 comment

Another frequently asked question that I hear from business owners is “What kind of stuff should I post on my Fan page?”  It’s about time I get this on a post so that I can just quickly send them a link. First, get in the mind set that this is a conversation with friends. The long post: This is not your diary.  You are not leaving your final message to the world.  If you can’t figure out a way to express the thought in...

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